Startups & Business News
WhiteBridge AI, the team building an AI-powered people search & research engine, has raised a $3M seed round to accelerate its mission of setting a new standard for how data about people is discovered, verified, and used. The round was led by FIRSTPICK VC, with participation from First Degree, NGL.VC, Scalewolf.VC, BADideas.fund, Nectolabs, Plug and Play, and several experienced angel investors.
Founded in 2024, WhiteBridge was built around a simple reality: information about people already exists online, but it’s fragmented, inconsistent, messy, and increasingly easy to manipulate. WhiteBridge turns scattered public signals into clear, decision-ready insight-helping teams move from “trust me” to “verify it.” The platform empowers better professional and personal relationships with actionable insights, while helping individuals stay in control of their digital footprint and online narrative.
“What sold us wasn’t just the market – it was the team. They’re quick, practical, and they ship. In a fast-moving AI space, that’s the advantage.” – Dmitrij Sosunov, Managing Partner, Firstpick VC.
WhiteBridge was founded by Tomas Martūnas, Irmantas Motiejūnas, Justinas Barauskas, and Paulius Taraškevičius-operators and builders focused on turning digital identity chaos into clear, usable context.
“Most people don’t realize how much information about them is already circulating online – and even fewer understand how it can shape their personal and professional opportunities. With WhiteBridge, we’re here to bring clarity and control to that chaos. Our platform gives people and businesses a reliable way to understand and manage online identity signals – so they can act with confidence,” said Tomas Martūnas, co-founder of WhiteBridge AI.
WhiteBridge originally launched as a platform for digital footprint audits and reputation monitoring-aggregating, verifying, and organizing public data across dozens of sources. Monitoring helps people stay ahead of what appears online and respond early when something changes. That foundation now expands into a larger mission: building a people search & research engine for anyone who needs to quickly validate another person’s story-with context, not guesswork.
The practical use cases are direct:
As online identity becomes easier to fake, the next essential workflow is fast, reliable people research-built on real data, made reliable through verification, and delivered in a convenient format that replaces hours of manual searching.
For small and mid-sized businesses, the cost of getting people’s decisions wrong is high-and time to do deep research is limited. WhiteBridge helps teams prepare faster and operate with more certainty by turning messy online signals into structured insight. In a world where automated outreach creates noise, the quality of relationships-and the trust behind them-will matter more than ever.
As WhiteBridge grows, it is expanding the number of data providers it connects to and investing in better ways to ensure data provenance, integrity, and explainability-so users can understand not only the outcome, but also the signals behind it.
Individuals should take care of their digital footprint and online presence – or let WhiteBridge handle it for them with clarity, control, and trustworthy data.
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